Skip to content

Guides

Under Taiwan's medical advertising rules, what can a dentist say online?

Facts about you and your practice: qualifications, specialty, locations, hours, services offered. Not treatment results, comparisons or promotions. The same rule applies in every language.

Taiwan's Medical Care Act restricts medical advertising to a short list of factual items: the institution's name and licence, the practitioners and their credentials, the specialties and services, the location and hours. Claims about treatment results, comparisons with others and promotional offers fall outside it.

For an AI-readable page this is not a constraint; it is the content engines want. An assistant cites hours, credentials and services because it can verify them. It has no use for promises about comfort or claims of being ahead of others.

Two rules of thumb. Describe, do not promise: "orthodontics, clear aligners, evening hours on Thursday" rather than results. And keep every language version to the same standard: the Act applies to the Spanish or English page as much as to the Chinese one.

Quarphin runs every Taiwanese node through a wording check before it is published, and a person reviews the first ones. Not legal advice; a habit that keeps doctors out of trouble.

Related questions

Can I show before-and-after photos?

Not without legal clearance. Quarphin's nodes do not carry them by default.

Can I say which aligner system I use?

Yes, as a factual field. Quarphin lists it as structured data, without evaluative wording.

Sources

  1. 醫療法(全國法規資料庫)

Updated 2026-09-27

Run the free check